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1. Participate as an integral member in the strategic planning process w.r.t
to sales & marketing interventions for the network and provide support and
inputs into the centres' financial planning & sales planning.
2. Drive and support the top line growth of the business by building customer traffic through innovative marketing initiatives. Ensure positive return on investment for targeted marketing activities, like events and promotions. Oversee development & execution of category specific marketing strategies.
3. Be the owner of the loyalty program and develop plans to capitalise and maximise revenues from the loyalty & senior citizen base.
4. Own and drive the marketing efforts in the webiste, e-commerce space as well as customer interventiosn using social and new media.
5. Drive sales initiatives in the stores as well as corporate accounts including pitching for new accounts and corporate sites for embedded pharmacies.
6. Keep abreast of industry and competitor marketing trends and adjust sales & marketing strategy to meet changing market and competitive conditions.
7. Ensure that the retail store operations are running as per SOP and supervise key processes of store hygiene and operations.
8. Plan and formulate cost efficient budget for Marketing function. Ensure adherence to the annual budget through tight monitoring of the expenses at the centre and store.
2. Drive and support the top line growth of the business by building customer traffic through innovative marketing initiatives. Ensure positive return on investment for targeted marketing activities, like events and promotions. Oversee development & execution of category specific marketing strategies.
3. Be the owner of the loyalty program and develop plans to capitalise and maximise revenues from the loyalty & senior citizen base.
4. Own and drive the marketing efforts in the webiste, e-commerce space as well as customer interventiosn using social and new media.
5. Drive sales initiatives in the stores as well as corporate accounts including pitching for new accounts and corporate sites for embedded pharmacies.
6. Keep abreast of industry and competitor marketing trends and adjust sales & marketing strategy to meet changing market and competitive conditions.
7. Ensure that the retail store operations are running as per SOP and supervise key processes of store hygiene and operations.
8. Plan and formulate cost efficient budget for Marketing function. Ensure adherence to the annual budget through tight monitoring of the expenses at the centre and store.
Salary:
INR 8,00,000 - 11,00,000 P.A
Industry:
Retail, Wholesale
Functional Area:
Marketing, Advertising, MR, PR
Role Category:
Marketing
Role:
Marketing Manager
Keyskills:
Marketing
Desired Candidate Profile
Education:
(UG - Any Graduate - Any Specialization) AND (PG - Any PG Course - Any
Specialization, MBA/PGDM - Marketing)
• Post Graduate Degree in Business Management with specialisation in sales
& marketing
• In depth knowledge & understanding of retail operations
• Self motivated and driven; independent working as well as team skills; Working under inexact task definitions"
• 8+ years of overall working experience with minimum 4 years in retail marketing & sales or operations
• In depth knowledge & understanding of retail operations
• Self motivated and driven; independent working as well as team skills; Working under inexact task definitions"
• 8+ years of overall working experience with minimum 4 years in retail marketing & sales or operations
Company Profile
Religare Wellness (RWL)
is one of India’s leading Wellness and Pharmacy Retailers. It traces its
heritage to the Fortis Healthcare Group and the vision of its late Chairman Dr
Parvinder Singh of developing a global integrated healthcare management system –
encompassing clinical/hospital services, pathology, insurance and pharmacy
services. RWL completes the value chain!
RWL has grown organically and inorganically, since its inception in 2006, with acquisitions of Brand franchises and their store networks.
It currently operates a pan India network of 130 stores spread across Delhi, Mumbai, Bangalore, Chennai, Pune, Gurgaon, Noida, Faridabad, Jaipur, Lucknow and Amritsar. Its store formats include community/neighborhood stores, hospital pharmacies and corporate implants. It has been voted as the Emerging Retailer of the Year and is the only Indian Retailer in this category to have successfully implemented SAP ERP. RWL is also ISO 9001:2008 certified.
At RWL we are dedicated to provide a quality shopping experience to our patrons, premised on genuine products counseled purchases and convenient delivery options. Our stores offer a bouquet of health products and services and aspire to be the first point of care for individuals, family and society at large. In keeping with this intent, RWL stores operate a full range pharmacy with a wide assortment of wellness products and also offer pathology collection services.
RWL has grown organically and inorganically, since its inception in 2006, with acquisitions of Brand franchises and their store networks.
It currently operates a pan India network of 130 stores spread across Delhi, Mumbai, Bangalore, Chennai, Pune, Gurgaon, Noida, Faridabad, Jaipur, Lucknow and Amritsar. Its store formats include community/neighborhood stores, hospital pharmacies and corporate implants. It has been voted as the Emerging Retailer of the Year and is the only Indian Retailer in this category to have successfully implemented SAP ERP. RWL is also ISO 9001:2008 certified.
At RWL we are dedicated to provide a quality shopping experience to our patrons, premised on genuine products counseled purchases and convenient delivery options. Our stores offer a bouquet of health products and services and aspire to be the first point of care for individuals, family and society at large. In keeping with this intent, RWL stores operate a full range pharmacy with a wide assortment of wellness products and also offer pathology collection services.
Contact Details
Executive Name:Mr. Sanjeev Arora
Contact Company: Religare Wellness
Contact No:
91-11-01139126035