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Chennai-based mobile retail chain, UniverCell, will be opening 700 stores across the country in the next two years. Each outlet will entail an investment of Rs 28 lakh.“The expansion is in line with the increasing mobile subscriber base and the likely entry of six new players into the Indian mobile services market including Datacom, Etihad, Loop, Telenor, Swan and Loop, which are expected to commence operations in the country pretty soon,” Satish Babu, founder of UniverCell, told mediapersons here on Sunday.
The company today roped in Tollywood actor Mahesh Babu as its brand ambassador. UniverCell, which currently has 300 company-owned stores across the four southern states including 70 in Andhra Pradesh, is trying to touch 400 stores by March 2010 through the franchisee mode.
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